Twitter is a social media platform that can also be used for business purposes. It’s a great way to connect with customers and followers, share news and information, and build relationships.
With millions of daily users, Twitter is a simple way to interact with your consumers directly.
Many companies utilise Twitter to keep up with their rivals and brands, emphasising the need for a company’s presence on the platform.
Start by creating your company profile on Twitter. This is a great first step.
Why Use Twitter For Business?
The number one reason to use Twitter is to put yourself in front of key people in your industry.
The kind of people who you want to notice you. Influencers, mentors, customers you name it, they’re all here.
The second and equally important point is to build relationships. The only way to do this is by offering immense value with whatever you post and to whomever, you meet.
Use Twitter to create unique content to show people that you’re special and you deserve to get attention.
Another important reason is News organisation check Twitter looking for hot stories. It’s not my focus or top of the list of reasons to use Twitter. But, it’s a by-product of your efforts, not the main reason use the platform.
You never know. It only takes that one tweet to get you noticed. That one tweet could make all the efforts spent on this platform pay off in spades.
Do you know your vertical and your unique angle? If you don’t this article is pointless. Start Here!
Use Twitter to show your personality and unique perspective on the niche.
How To Use Twitter To Grow your Business
Search for content and influencers in your chosen niche.
Start with “trending topics”. In the mole app, you will see them listed when you click on the search symbol.
There will be something related to what you do list in this section. Click on it, and enter the conversation and start expressing your thoughts on the topic.
Tip: Everything you post and share on Twitter must align with your goals.
Always keep referring back to your goals list.
Ask yourself; “Is what I’m doing right now moving me forward, closer to what I want to be.”
Your goals give you direction.
I’m not sure what to write!
I can’t tell you what to write, as every business is different. But, I will provide a list of the different content types you can produce. More on that later.
From the perspective of Twitter. The platform only accepts text and videos. Both these forms of content have limits in content length.
Text is limited to 280 characters and the video to 140 seconds. So you will have to work within these parameters.
If you have a lot to say, you will need to “tweet” (post) many times. That’s fine, go for it. Or you can tweet short reply s or quotes. Or you can do a video. Making everything thing you say valuable.
Where possible include all the relevant hashtags. So people searching for that topic can see your tweets.
Post at a pace you’re comfortable with. The only limit is how much value you can give your community. The more value you submit the more notice you will get.
Rinse and repeat until you have completed all the trends.
Search again for “Related Topics”. Give your unique perspective on that topic by replying to people’s tweets.
Always providing value.
Go all in with everything you do. There is no limit. Put in the work and success will follow.
It’s Psychics: Put enough Energy into something and an Equal amount will come out. “Forces result from interactions”
Dream BIG people and put in the work.
Do you have any Twitter Tips, Let us know in the comments below.