For the past 10 years, our company has been in the business of building, holding or selling websites.
This is the exact same process we follow – whether building our own sites or for our clients. We show you how to do it here.
Process – How We Build a Website
- Brainstorm for topics
- Complete due diligence
- Choose the thing/topic/idea
- Do the Branding & Domain name
- Create a Targeted Owner profile
- List 40 targeted articles ideas
- Complete 10 articles and Site Launch
- Scheduled the remaining articles to be written over the next 12 months
- Create Social profiles and add your website to the profile
- List your business in related business directories
- Promote your articles on your social channels.
- Collaborate cross-promote with other businesses
- Reach out and share your content on other sites
Generally, we advise clients to naturally write over the first 12 months and get their 40 base articles written and published.
(4 hours per week, is all it takes – consistently)
The Farming Method of Website Management
Internally, this is what we call farming. We do all the work upfront and we then leave the site alone for the next 12 months while the site ages.
If you want to accelerate the process. We advise clients to combine their weekly article writing with a comprehensive social media strategy.
(Additional 4-6 hours per week. Or as much as you want)
12 months later we study the site, find another 24 articles ideas to be written and schedule them for publishing.
We also add to and improve the site design, and get a new logo. Add to and improve the monetisation strategy.
Then we leave it for another 6-12 months.
Client sites can be more flexible to suit your needs. Put in as much or as little as you want.
Energy and Effort = Reward
We find that it usually takes 12-24 months for a website to age. This is before it will naturally shows up in the search results.
Although we have found clients who use social media extensively in the first 12 months, they do much better than those that don’t. We believe that social media is super important early on, to get momentum.
It’s at this point you will know if it’s worth it to keep improving, partner up or sell off and start another project.
Is it better to buy a website or build one?
There are pros and cons to both buying an existing website from us and building your own website.
It really depends on your needs and preferences as to which option is better for you.
Buying a Website
The main reason (pro) for buying an existing website from us is that you can hit the ground running. Kickblogs exist to help you get a kickstart with the business you start.
You will still need to do your due diligence and make sure that the website is a good fit for you. The advantage of buying an existing website is that you get to skip the whole start-up process which can take years of waiting.
Building a Website
Building your own website has a number of advantages. If you are patient like we are and are prepared to wait, then building from scratch is the first choice.
Second, you can tailor the website specifically to your needs and preferences. You have full control over the website and its content. Finally, building your own website this way can be a very cost-effective option.
The downside of building your own website is that it will take a lot of time and effort to get the website up and running to a point where it can make easy money.
So, which option is better for you? It really depends on your needs and preferences. If you want a website that is specifically tailored to your business, then building your own website may be the better option.
If you are looking for a quick and easy solution, then buying an existing website may be the better option.